Meet the Rich man who made 1000cr company from  6cr debt from Startup in india

Amit Kumar  made a bold decision to become an entrepreneur and make its own company from startup after working in the snacks industry for many years. Instead of sticking to what he knew, he ventured into the chemicals manufacturing Startup. Unfortunately, this decision led him into a debt of Rs 6 crore within a year. However, Amit didn’t let this setback discourage him. He closed down his business, paid off his debts, and started thinking about his next move in his company to become rich

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It was during this time that Amit had a brilliant idea. He realized that Indore, where he was based, had a huge untapped market for snacks. Inspired by the success of Peppy Cheese Balls, he decided to create his own version of cheese balls and sell them in northern and western India. He knew that the logistics in Indore were favorable for his new venture.

Amit shared his idea with his brother, Apoorva, and together they approached their friend, Arvind Mehta, in 2002. They asked him to invest Rs 15 lakh so they could start their own snacks company. Little did they know that this would be the beginning of something great.

Despite starting out in a small office, Amit’s sales began to skyrocket. Prakash Snacks, their company, became the platform for introducing the popular potato chips and namkeen brand, Yellow Diamond. In 2010, they established Pratap Snacks and brought Prakash Snacks under its umbrella. Their success continued to grow, and in 2017, Prataap Snacks was listed on both the NSE and BSE. Their IPO was oversubscribed an incredible 47 times this make  him Rich .

Today, Prataap Snacks is a major player in the snacks industry. They operate nine manufacturing facilities and have an extensive distribution network with 240 super stockists and over 4,100 distributors. In the period from April 2019 to December 2019, Prataap Snacks reported a total revenue of Rs 1,079.6 crore. Amit’s determination and entrepreneurial spirit have truly paid off, turning his initial debt into a thriving business.